Members create outings that pair art and culture exhibits with nearby eateries on the current responsive website that is Artivore. Curated itineraries are shared for others to perfectly plan their excursions. In addition to retooling the itineraries, we were to address problems with low user engagement and retention. Our client stressed the importance of updating outdated research during the process.
Helping the busy New Yorker quench their hunger for art and food
I want to explore the world, then explore each other.
-Keep the momentum of her day going
-Balance cost and quality during her outings
-Make meaningful connections in different settings
-Share significant parts of her experience
-Feel confident her plan aligns with taste and budget
-Plan outings that let her live in the moment
-Unsure she will like an event, or fit in
-Wants back-up options easy to access
-Find trusted art and cultural events beyond her immediate circle
Campus Recruiter
27 years old
New York City, NY
Join Jocelyn on her journey. As she gets out of work she receives a text from her friend wanting to hang out. Jocelyn gets to work planning a night of art and eating for both of them.
Join Jocelyn on her journey. As she gets out of work she receives a text from her friend wanting to hang out. Jocelyn gets to work planning a night of art and eating for both of them.
Join Jocelyn on her journey. As she gets out of work she receives a text from her friend wanting to hang out. Jocelyn gets to work planning a night of art and eating for both of them.
Join Jocelyn on her journey. As she gets out of work she receives a text from her friend wanting to hang out. Jocelyn gets to work planning a night of art and eating for both of them.
Join Jocelyn on her journey. As she gets out of work she receives a text from her friend wanting to hang out. Jocelyn gets to work planning a night of art and eating for both of them.
Our user research led the team to key takeaways. These formed the purpose and reasoning behind the features we would design into our product.
A four quadrant system that prioritizes features for project management and development strategy. Creating the grid are two axes ranging from features that are low to high effort and either essential or nice to have.
Putting pen to paper we generated, combined and edited in rounds. Timed sketch and feedback sessions allowed our team of designers to quickly output low fidelity drawings.
User testing is the basis of Agile product development. Designers successively build and iterate a better product in sprints with real user feedback.
Our user research led the team to key takeaways. These formed the purpose and reasoning behind the features we would design into our product.
Our team was sure to establish product principles we wanted to uphold during development. Similarly we researched other brands in order to form partnerships that potentially aligned with our business goals.
User testing is the basis of Agile product development. Designers successively build and iterate a better product in sprints with real user feedback.
The Google HEART framework is used to help focus on specific aspects of user experience we want to monitor. By identifying concrete goals and user experience metrics our potential partners and investors have a way to gauge performance as time progresses.
A four quadrant system that prioritizes features for project management and development strategy. Creating the grid are two axes ranging from features that are low to high effort and either essential or nice to have.
Flow charts illustrate the progression of a task and the multiple paths a user travels through. A yes or a no branches off towards the next step in these graphic diagrams.
User testing is the basis of Agile product development. Designers successively build and iterate a better product in sprints with real user feedback.
A site map presents the hierarchical organization of information on a platform. The information architecture allowed us to segment the redesign and attack it in stages.
Our research led the team to key takeaways. These formed the purpose and reasoning behind the features we would design into our product.
User workflow charts detail the progression of each type of user. Associated MVP feature sets illustrate the flow of service through the product’s channels.
User testing is the basis of Agile product development. Designers successively build and iterate a better product in sprints with real user feedback.
Being an MVP, our team tailored the workflow and product functionality to suit the needs of our first kick-off client.
High-Fidelity Web Application
High-Fidelity Windows Desktop
High-Fidelity Mobile
High-Fidelity Desktop
High-Fidelity Desktop
High-Fidelity Desktop
High-Fidelity Mobile
Taking a look at our last usability test a more appropriate "fitness" icon would be in order. To ease screen transitions, the total body section needs an icon that cannot be confused as a profile account.
We look forward to providing further ways to motivate users in the fitness area. With more development time we would help users find common workouts appropriate to their circle's varying health goals and conditions.
Once launched, performance metrics will provide the information we need to go into developing the next iteration of the site.
Incorporate shipping company API's so users of the site can more easily track their orders.
Continue conducting usability tests. This would include desktop v2, the mobile version and Food for Thought section. Include questions to test for post-processing.
Implement features and changes right away through CMS platform. Implement redesign without CMS limitations going into further high-fidelity versions.
Continue surveying active user base habits. Provide more incentives by partnering with art and eatery brands to increase engagement and bring in new users. Consider cross-platform integration for previewing itineraries and post-processing.
Make sure audio capture hardware is of optimal quality and at appropriate distance and positioning. Patient and physician’s voice must be recorded in entirety for scribe to begin service.
Continue market research to ensure Virtual Scribe Services is competitive in its offerings against other rival products. Synthesize research to develop features in upcoming third agile sprint.
